Disturbanization — The Demographic Shift Nobody Is Talking About
A useful by-product of the great resignation and remote work
Ask an average person to name more than a couple of cities or places in some big countries of the world, and they’re bound to struggle.
To the not-so-well-traveled individual, America is New York and California, India is Delhi and Mumbai (or the erstwhile Bombay), the UK is London, China is Beijing and Shanghai, Japan is Tokyo.
If that.
Try it for yourself. Leave out the country you belong to — and name 10 cities in one of the other big nations I just listed.
You’d be surprised.
Beyond some of these iconic cities of each country, you’d find most people struggling to name a lot of rather important cities, which are home to most of the population of these countries.
When you look at the numbers, Delhi and Mumbai comprise ~3% of India’s population — a rounding error when you consider the size of the (well over) billion-strong nation.
Why then do we only know of a couple of major cities and forget the remainder of entire nations?
I believe all that is about to change. Here’s why.
